|
 WOMEN
TURNING ECONOMIC DOOM INTO DESTINY
EDITORIAL By Karla Darocas
First Published in
www.NewFrontier.ning.com - February 2009
With International Women’s Day coming up on March 8th, I
started to ask some of my women business associates
about their insights into these current global
recessionary times.
What I discovered was that women in general and
business-type women specifically, create all sorts of
ways to “economize” during deadly downturns.
It is a “natural” gift to some women, and for
enterprising women, it can be an asset that turns doom
into destiny.
Nina Hübscher is a health shop owner in Benidorm. She
loves her shop and she loves her work and her
“self-belief” outweighs her “woes” about the recession.
Nina explains it best when she remarks, “I think women
are more patient. Lots of men just give up when things
are not going the way they want. Women see things less
seriously. This does not mean that women ignore serious
situations, but I believe that women have more
confidence in life.”
For educator Kerry Edwards in Calpe, women by “nature”
have the need to “nurture”, and it is this internal
drive that keeps them creatively finding ways to feed
the ones they love.
Kerry points her remarks to the war years as eras where
women proved this very fact, and adds, “This current
recession fades into insignificance when you try to
image what the war women had to cope.”
Natural solutions to an economic crisis, to Kerry means,
“finding the cheapest and yet the most nutritious foods
or buying clothes in Charity shops or giving children
food to take to school instead of money and walking and
cycling in place of driving.”
She believes “recession” to be a “man's word” and that
enterprising women can and will “adapt themselves to the
market.”
Therapist Wilma Taggart of Oliva believes that is the
“resilience” of women that is truly amazing.
She states, “Women have a natural desire to protect and
create; not only their children but their nests, their
homes. Women can take the most basic of ingredients,
even in lean times, and turn them into meals for their
loved ones. There is an entrepreneur in all women,
whether they define it as that or not!”
Torrevieja writer / therapist Violet King believes that
women were given “tenacity” as a gift of nature. Using
this gift, Violet sees women using their determination
to find the best solutions, in an easy and
straightforward way.
And finally, educator Amanda Miller of Lliber also
shares the belief that in recessionary times, women are
“incredibly resilient”. She also believes that women are
“adaptable, resourceful people who naturally have the
ability to make what they have fit their needs.”
And, for getting things done in a crisis, Amanda
explains, “Women are natural networkers and are mostly
willing to help and support each other in any way
possible. This is one of our greatest strengths in tough
times. Women are also good team workers and prefer to
work in harmony and seek positive solutions for the
benefit of all concerned. These are the human qualities
which are priceless in times of real need. In a crisis,
women will unite and demonstrate their strength in
numbers.”
In conclusion, she states, “I have never known a woman
in my circle of family, friends and colleagues weaken in
the face of adversity.”
This March 8th, women all over the world will be
celebrating their diversity at International Women’s Day
– the economic crisis will have to wait!
Any other positive ideas on this subject?
Send me your feedback
Karla Darocas
info@Darocas.com
ATTENTION: GLOBAL BUSINESS & ECONOMIC STUDENTS
 THE
PROPERTY-PRENEURS
An undeniable, universal truth is that we all need
someplace to live. No matter at what age, we all seek to
find a place to hang our hats, raise a family, have a
holiday, or to retire. And, as long as this irrefutable
truth exists, there will be “property-entrepreneurs” who
will design your home, your community and your
lifestyle, if given the chance.
 THE
GREEN-ENTREPRENEURS
The
industrial revolution has peaked and now it is
up to the “green-preneurs” to bring business
back on track with sourcing, developing and
marketing products and services that “help”
Mother Nature instead of controlling her.
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